There's no other way to put it. As partnerships go, Gerber is on a roll and The Walking Dead has surpassed even our wildest expectations. As the hit AMC series continues to shatter records Gerber is in the cat bird seat in terms of exposure and buzz around the show.
True to form, The Walking Dead's engaged and dare we say ravenous fanbase (all pun intended) are clammoring for the Gerber gear that debuted on the show this season, so we did what we always do, Gerber delivered. Enter the Apocalypse Survival Kit...
And crank up the press machine with subsequent hits on FoxNews, Gizmodo, Uncrate and many, many more...
Needless to say, the limited edition Apocalypse Survival Kit has added to the already deafening buzz. And to think - the season isn't even half over....