Dispatch

Backpacker Magazine Features Gerber Outrigger in Spring / Summer Gear Guide

Spring, reluctant as it may have been, has finally sprung and with it the need to resupply the ol' gear stash!  Enter Backpacker Magazine, which has just released its 2014 Gear Guide filled with over 300 trail-tested products, including the Gerber Outrigger knife.

Lauded as a durable, lightweight folder, the Outrigger rose to the top of the mountain based on a torture test normally reserved for fixed blade knives.  "The lone survivor" of a folding knife baton test, the Outrigger outlasted five competitors to gain inclusion in the editors '10 Essentials' round up, also scoring marks for its"buttery smooth assisted-opening", easy ambidextrous opening, and smartly designed skeletonized aluminum frame.

Time to hit the trail!  Now where DID we put that backpack....

 

Bowhunting World Magazine Highlights Gerber Gear

Early returns from SHOT show are starting to take root as evidenced by this feature in the April issue of Bowhunting World Magazine. Highlighting our 75th anniversary and some of our flagship 2014 products, Bowhunting World gives its readers a glimpse of what's coming down the line from Gerber....and food for thought on the right gear to carry into the woods this season.

The Legend made quite a splash at the show and this is no doubt the tip of the iceberg for this iconic product and the 2014 Gerber hunting collection as a whole. Game on!

 

 

Gerber Welcomes New President Rob Kass

It's with great pride and excitement that Gerber welcomed Rob Kass as its new company president this month. Kass has years of experience leading business units and marketing for top-echelon companies, including American Standard, Black & Decker and Elkay Manufacturing Company. The media was quick to help spread the word....

 

"I have always admired the Gerber brand and am thrilled to be joining the team,” states Kass. “Gerber’s deep heritage of craftsmanship will be our foundation for continued growth.  I am looking forward to leading the team as we build upon the success of the past 75 years and continue the relentless commitment to innovate for the next 75.”

The pleasure is ours Rob, glad to have you with us.

Onward!

Gerber Freescape Camp Kitchen Knife Comes Out of the Blocks Hot

FREEdom. eSCAPE. Two of the many things that the outdoors affords us and the genesis of an exciting new product line at Gerber in 2014. The Freescape series is currently landing at retail and its flagship product, the Camp Kitchen Knife is already making waves.

The Gear Junkie broke the news first and the syndicated column has since popped up in print and online helping to spread the news on this important product line for the brand.

With more products to launch behind the Camp Kitchen Knife, including a folding camp knife, two innovative lanterns, flashlight and more this is just the start for the Freescape collection.  More to follow - and you can take that to the bank!

Knives Illustrated SHOT Show Special Names Gerber Legend Editor's Choice

Knives Illustrated, a leading authority in the industry, today released its SHOT Show special which features the very best knives and tools from SHOT and we're happy to report Gerber is well represented. KI begins the Gerber coverage with a lead on our 75th anniversary and follows with a quick Editor's Choice nod for the Gerber Legend.

Editors also spotlight the Gerber 39 Series and new Vital folding knife in the show recap, a win-win for the brand in an article that speaks to our heritage, American innovation and commitment to producing premium products.

Outside Magazine Spotlights Gerber MP1

Let's face it - it's a tech age and being mobile is a must in life, be that in the equipment you carry or in the approach you take to your day. Its a notion not lost on the editors at Outside Magazine who've compiled a list of top gear this month - gear designed to excel on the fly and give you that extra edge you need when it counts most.

It's a tenet central to Gerber as well - solving problems - wherever they may appear and we're proud so say that the MP1 multi-tool was featured in this mix of smartly designed products, thoroughly field tested, built to carry you through whatever trouble comes your way.  The MP1 in particular was given high marks for its versatility, mix of tools and easy to carry (lightweight) design.

The article was also posted online doubling Gerber's exposure and further underscoring the brand's commitment to innovation and delivering top quality products to the marketplace.

Blade Magazine Features Gerber Propel Downrange Auto

Simply put, Blade Magazine knows knives so we're always pleased to see our products covered in its pages.  Enter the Spring 2014 issue which includes a nice spotlight on the popular Propel Downrange Auto in the 'new knives' section.

Given props as an ideal blade for military, police and EMT use, the article delivers a solid summary of the products' features and benefits and makes mention of the standard Propel Auto model as well.