« April 2013 | Main | June 2013 »
Momentum for the Gerber GDC series continues with some key trade press in Inside Outdoor this month. Part of a showcase on gear that will be introduced at the European Outdoor show in Friedrichshafen, Germany in July, Gerber's four GDC Zip Tools are highlighted as lightweight, convenient, smartly-designed utility tools for outdoor adventure.
Outdoor Europe kicks off July 11, 2013 and we're looking forward to a great show as we continue to expand our brand presense globally.
American Hunter Magazine, the largest-circulation all-hunting magazine in the world, recently rolled out a feature entitled 'A Blade for Every Reason' that included our very own Myth Field Dress Kit. Part of American Hunter's monthly 'Stuff You Want' gear showcase, this innovative Gerber knife set received high marks for its stellar grip, even when wet, and molded sheath with integrated sharpener.
Enjoying broad exposure, this article was preceded in print by an online call out doubling our fun and getting the Gerber brand in front of a targeted audience just in time for the spring hunting seasons.
Spring has hit Colorado's Front Range - and with it comes the promise of another epic fishing season. Of course the trout won't just jump into the net so you've got to go loaded for bear - or in this case with Bear - as part of your adventure fly fishing kit. Look for the current issue of Elevation Outdoors and join us in saying - bring it trout!
In another "win" for the Gerber Myth collection, the editors at Outdoor Canada have awarded the Myth Shotgun tool a 'Top Accessories' nod in the 2013 'Best New Hunting Gear' issue.